I am seeing something extremely distressing to me that I wanted to talk about today. People are throwing away their money on their marketing, wasting precious hours of their time… because they are NOT clear on WHO they are marketing to.
Their marketing is falling flat, the messaging isn’t resonating, they’re not getting the clients, people aren’t showing up to take advantage of their offerings because the messaging is off. They don’t know who their ideal client is.
Does this sound familiar? Is this happening to you? If it is, please… STOP MARKETING. Take a step back, listen to today’s tip, and ask yourself the questions I list out. It could save you some serious heartache.
Do you know who your ideal client is? Is your messaging resonating with your audience? Let us know in the comment section below.